Eight companies that met their funding target on Seedrs in July

Here, we look at the innovative businesses that met their target on equity crowdfunding platform Seedrs this month.

Seedrs is one of the most prominent equity crowdfunding platforms in the UK, financing businesses to the tune of £395 million through 662 deals since its launch in 2012. Here, we look at the companies that met their target on the platform in the month of July 2018.


How much raised: £832,961
For what: The money raised will be used for London expansion and product development

Movebubble is a mobile app connects renters to agents and large developer landlords. The Movebubble app claims to save an estimated 20 hours of rental research. In less than 24 months, the business has already connected over 150,000 renters with properties, helping thousands of renters move in the capital each month, with the company claiming 350 new renters joining every day. It was named No. 1 property app of 2016 by the Evening Standard.


How much raised: £623,401
For what: The money raised will be used to recruit key people and strengthen product development

Pointvoucher is a mobile gaming plug & play marketing and loyalty platform offering high-quality mobile games to brands and major cities. Users play and earn voucher points for the time they spend playing – they can them redeem the vouchers at top brands. Pointvoucher has already released six high-quality games in two markets and has 395,544 registered users. The company has seen over 800,000 game downloads and over £500,000 generated in revenue since launch.


How much raised: £554,767
For what: The money raised will be used to accelerate organic growth and international expansion

SwipeStation is a mobile payment ‘click & collect’ app. It enables fans to order drinks and food from their seats in stadiums – even without an internet connection. The company claims to be proven to reduce service time at the bar from over a minute to under 15 seconds. The product is live in Allianz Park, Ashton Gate, Stadium of Light, Welford Road, Kingsholm Stadium and the Vitality Stadium.

Home Run

How much raised to date: £538,098
For what: The money raised will be used for growth and expanding the team

Home Run is a real-time grocery delivery platform from which customers can order their groceries and get them delivered within an hour. The company works with brands such as Marks & Spencer, Tesco, Waitrose and Whole Foods and aims to be faster and cheaper than Amazon. The company has recently launched it’s B2B proposition ‘Powered by Home Run’ – a white label product aimed to help other supermarkets get faster.


How much raised: £278,755
For what: The money raised will primarily be used to build the team, by hiring a COO, sales manager and marketing executive

Spoon is a premium granola and muesli range working to create a healthier, tastier and more exciting breakfast. It has five products listed in Waitrose, Ocado, Harvey Nichols and Selfridges. The company has won a Great Taste award for three years in a row for the Cinnamon + Pecan Granola. Spoon is advised and backed by John Stapleton, co-founder of New Covent Garden Soup Co.

The Urban Collective

How much raised to date: £269,124
For what: The money raised will be used to scale fast in London; to drive growth of App users as well as Sherpa clients

The Urban Collective is a platform making the search for rental property substantially easier for tenants. It uses a mix of smart technology and human interaction, they how to make the process of renting quicker and simpler. The app helps tenants find areas and properties that match their lifestyle criteria. Users can connect with a personal concierge (Sherpa) who can also do the search for them
So far the business has seen more than 4,000 app downloads and has over 2,300 registered users.


How much raised: £137,379
For what: The money raised will be used to aggressively develop its product range and distribution network

MIA is a pioneering food brand that crafts delicious products in Africa to benefit local communities. The company has a simple purpose: ‘amazing food that does good’. MIA cocoa is grown in the forests of northwest Madagascar by independent farmers who sell the cocoa directly to the chocolate maker for the production of MIA. Instead of exporting the ingredients from Africa, MIA crafts amazing food products in partnership with local communities. MIA chocolate is crafted in Madagascar to bring local communities three times more benefit than the export of cocoa alone. Its vision is to lead the way in the next generation of fair trade and put Africa, its farmers and artisans, on the map as producers of delicious foods that support them and their families.

Create a Crisp

How much raised: £106,828
For what: The money raised will be used to grow the sales team in order to keep up with the four brand products

Create a Crisp is the fourth brand from the team behind The London Crisp Company. The product is a multipack: 5 bags of unseasoned, reduced fat, crinkle cut crisps that also has ten different seasoning sachets allowing the consumer to create their own flavour. The product was only launched in Q4 of 2017 but is already listed in Waitrose and Tesco.

Ben Lobel

Ella Swaniawski

Ben Lobel was the editor of SmallBusiness.co.uk and GrowthBusiness.co.uk from 2010 to 2018. He specialises in writing for start-up and scale-up companies in the areas of finance, marketing and HR.

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