About

Praseeda was Editor for GrowthBusiness.co.uk from 2016 to 2018.

Entrepreneurs

Gousto: Five years of success, five important lessons

Gousto founder and CEO, Timo Boldt outlines the five big lessons he's learned managing rapid growth in an increasingly competitive sector.

Human Resources

Parenthood penalty: mothers paid 3 per cent less per child while fathers face stigma for paternity leave

A 16-year study reveals mothers face discrimination at work and are paid 3 per cent less per child. At the same time, the parenthood penalty strikes fathers, especially in the bias around their taking shared parental leave.

Entrepreneurs

From selling penny sweets to getting ROI from innovation: Idea Drop

Serial entrepreneurs Owen Hunnam and Charlie de Rusett talk about building an idea-capturing platform and what that means for an innovation-led economy.

Banking

SMEs demand real-time payments: why banks need to catch up

A global survey reveals high demand among US and European small and medium-sized businesses for fast and innovative payment and banking services. 43 per cent of SMEs globally say being able to send and receive payments in real-time would be essential to their success.

Growth Planning

London’s exorbitant cost for office space: How much does it cost to put down your laptop?

Office space in London is more expensive than ever – the space required to put down your laptop is costing you as much as £207 per year alone according to Instant Offices.

PR and Marketing Strategy

Consumers predict ten more years for LinkedIn and Pinterest for brand communication

Most consumers see social media platforms as passing trends and prefer email marketing best, according to a new study.

Venture Capital Funding

Post-Brexit optimism: UK VC market bounces back up after a slow Q4 2016

UK venture capital investment in Q1 2017 rose to $1.02 billion after dropping below $1 billion in Q4 2016, according to KPMG’s Venture Pulse. Here's why.

Venture Capital Funding

Entrepreneurs rate personal chemistry as number one when choosing investors

Start-ups rate personal chemistry with investors above all else in new survey to determine their hierarchy of needs.

Legislation and Regulation

What the apprenticeship levy means for your business

The apprenticeship levy legislation has taken effect. Do you know what it means for your small business? Raphael Prais, lawyer at LHSSolicitors, shares his top tips on how you can make sure you comply with the new rules.

Alternative Finance for Business

Why fintech should think beyond banking the unbankable

Fintech may be the key to solving the world's biggest problems, and it starts with turning our global economic model on its head.

Entrepreneurs

Redefining what it means to ‘entrepreneur like a girl’

“Why can’t run like a girl also mean to win the race?” How about also re-defining what it means to entrepreneur like a girl? Seedrs' Karen Kerrigan writes.

Entrepreneurs

5 networking tips that prove it’s not what you know, it’s who you know

White Bull Summit's Elizabeth Perry shares top networking tips for building meaningful business relationships.

[this is a test deploy]