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PR and Marketing Strategy

Why your brand needs to stake its claim in the metaverse

Brands that established themselves early on the internet are the ones which dominate today. The same will be true of the metaverse, predicts Tim Hyde

News

Deals of the Week, November 13 to 20 – Growth Business roundup

Growth Business roundup of Deals of the Week November 13 to 20, listing seed funding, venture capital and crowdfunding deals of note.

PR and Marketing Strategy

How to use Pinterest to grow your small business – a step-by-step guide

With more than 80pc of weekly Pinterest users buying products they've seen on the platform, Harold Klaje offers a step-by-step guide to using Pinterest to grow your business

PR and Marketing Strategy

Top digital marketing trends for 2019

Voice search and personalisation are set to drive digital marketing decision making in 2019, according to experts.

PR and Marketing Strategy

Why use Instagram and Facebook for business?

Lee Carlin, co-founder and director of The Intern Group explains how his firm is using Instagram and video content to spread the message to users.

Entrepreneurs

Entrepreneur profile: Benji Vaughan, Disciple

In this piece, we talk to Benji Vaughan about starting and scaling his 'community platform' Disciple, which builds social networks for niche interest groups.

Human Resources

Reaping the benefits of reverse mentoring

Jamie Reynolds, the managing director at PMP Recruitment explains how reverse mentoring can help organisations thrive.

Social Media

What should my social media policy cover?

United Carlton find out what businesses must have in their social media policies for it to prove effective.

Social Media

How this university spin-out leverages social media for stock trading

Scoop Analytics, a University of Glasgow spin-out company is harnessing social media to help traders make better decisions about the stock market.

Social Media

3 things you should be doing to boost your social media following

Social media doesn't have to be a complicated part of business management. Use these helpful tips to boost your following.

Social Media

Social media and out-of-home branding: a true bromance for brands

So why exactly do social media and OOH make for such an effective marketing combination?

Social Media

6 ways you can use social media as a tool for your business

Social media can be a business boon or bane, depending on whether you know how to use it. Opus Energy's Lynn Morrison outlines six ways to make the most of these networks.

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