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Advertising

News

Azullo set to ramp up spend on advertising software product after securing new funding

Online advertising platform Azullo has closed its third institutional funding round by linking up with Enterprise Ventures.

News

Secret Escapes and Zoopla VC backer invests in Affectv

Octopus Investments has led a £2 million Series A funding round into audience technology business Affectv.

News

Advertising platform adizio gets help from angels and Midven

Midven's Early Advantage fund has led a £250,000 investment in a self-serve advertising platform.

News

Online ad spend jumps to £14.8 billion

On the back of a strong showing from social media and mobile platforms, online advertising has grown at a rate not seen in five years.

News

Unruly completes $25 million funding round

Social video advertising business Unruly has completed a $25 million (£16 million) round with contributions from Amadeus Capital Partners, Van den Ende & Deitmers and the Business Growth Fund.

News

Blinkx buys Prime Visibility Media Group

AIM-listed video search engine Blinkx has made its second acquisition of 2011 with the purchase of Prime Visibility Media Group (PVMG).

News

The next big thing: Behavioural advertising

Straight out of science fiction movies, behavioural advertising is being touted as the next big thing in marketing.

News

Germany’s eValue backs StrikeAd

StrikeAd, the London-based mobile phone advertising developer, has secured a first round of investment from Germany-based venture capital firm eValue.

News

T4 Media snaps up Alvern

Outdoor advertising specialist T4 Media has acquired Alvern Media. The seven-strong team at Alvern will relocate to T4 Media’s new headquarters in London in early 2010.

Entrepreneurs

Ambitious Adconion – Interview with Tyler Moebius

An owner-manager builds a company and then sells it to live a life of leisure. The entrepreneur, by contrast, enjoys the success of an exit but soon gets the craving to go through the misery of a start-up all over again.

News

Octopus makes transport advertising investment

Octopus Private Equity has invested an undisclosed sum in a London-based transport advertising business.

News

Avisis heads for OFEX

Digital screen technology concern Avisis has raised £250,000 of working capital through an undersubscribed offer of five million ordinary shares at 5p per share.